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TAG's International Business and Media & Entertainment Societies Present: 'The Tech Behind Centennial Yards and the Future of the Fan Experience'

September 23, 2025 5:30 PM - 8:00 PM (EDT)

Description

Organized by the TAG's International Business and Media & Entertainment Societies, on the evening of Sep 23rd, we will convene in a prominent Atlanta venue for a program that will spotlight the powerful convergence of media, entertainment, sports, and technology—and Atlanta’s readiness to take the global stage for the 2026 FIFA World Cup.

As Atlanta prepares to host the world, the transformation of Centennial Yards into a dynamic sports and entertainment district is a cornerstone of the city’s evolving identity. This event will explore how innovation is reshaping urban mobility, smart infrastructure, immersive fan engagement, live entertainment, and more.


Meet our Speakers
Brian McGowan
President, Centennial Yards Company
Jon Birdsong
Atlanta Ventures
Jay Bailey
President & CEO, Russell Innovation Center for Entrepreneurs (RICE)
Maribeth Towers
VP, Consumer Products, U.S. Soccer Federation
Donnie Beamer
Senior Technology Advisor, City of Atlanta


Thank you to our Event Sponsors
Image previewComcast Business - Wikipedia


Thank you to our International Business Society Strategic Partner
Global Atlanta


Thank you to our Annual Media & Entertainment Society Sponsors
AJCComcast Business


Online registration will close by 5:00 PM on September 22nd. On-site registration is available after this time. On-site registration will have a price increase for Non-Members.

Please note that if you belong to a member organization but have not yet connected to your company’s membership, you will need to complete the membership opt-in form before the member rate is available to you.

Time

Event Run of Show (ROS)/Agenda
5:30-6:15 PMRegistration/Networking 
6:15-6:30 PM
CYCO Update by Brian McGowan
6:30-7:30 PM
Panel Discussion 
7:30-8:00 PMClosing Remarks/Networking 

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Contact Information

Name: Jamarius Cole
Email: jamarius@tagonline.org
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