TAG's Marketing Society Presents: 'The Owned Media Transformation- Winning with Web, Email, Podcasts and Social Media'

Description

Unlocking the Power of Owned Media: Rethinking Your Website for Growth

The marketing landscape is shifting—fast. Paid media costs are rising sharply, SEO is becoming increasingly unpredictable, and businesses can no longer afford to treat their websites as passive, static assets. To thrive in this rapidly evolving digital environment, brands must urgently reconsider their approach to owned media, transforming their websites into agile, data-driven marketing powerhouses.

Join a select group of marketing leaders, developers, designers, and business strategists in Atlanta for an exclusive, one-day event dedicated to the future of owned media. You'll engage directly with industry experts, gaining insights into why leading companies are moving away from traditional, inflexible platforms and adopting more dynamic, scalable solutions.

*The survey question responses can only be processed via desktop and do not work on mobile devices*

	Guy Yalif Chief Evangelist, Webflow Keynote: The New Era of Owned Media
	Tom Daly Principal, The Transformation Guild Topic: An Interactive Session: Adrift or Aligned? Macro Currents Affecting Owned Media
	Daniel Caplin Chief Revenue Officer, EmpowerLocal Topic: Owning the Inbox: How Newsletters Drive Engagement, Trust, and Revenue + Smart List Building Strategies
	Renae Wolter CEO, Clout Podcasting Topic: Sound Strategy: Creating Branded Podcasts That Actually Work
	Brandi Stone Watkins Director, Media and Digital Marketing, Carter's
	Leo Falkenstein Executive Producer, Consume Media Topic: From Passive to Powerful: Elevating Owned Media with Interactive Video

	Mason Poe Managing Member, Edgar Allan Moderator
	Guy Yalif Chief Evangelist, Webflow Topic: Search Engine Optimization vs Answer Engine Optimization
	Douwe Bergsma Chief Marketing Officer, Piedmont
	Dan Dawson Senior Manager, Marketing and Operations, NCR Atleos

Online registration will close by 5:00 PM on August 12th. On-site registration is available after this time. On-site registration will have a price increase for Non-Members.

Please note that if you belong to a member organization but have not yet connected to your company’s membership, you will need to complete the membership opt-in form before the member rate is available to you.