TAG Media & Entertainment Present Stories in Media Innovation: Lessons Learned from Moving Established Media Companies into New Markets
Wednesday, September 15, 2021 (12:00 PM - 1:00 PM) (EDT)
Strategies to leverage the changes in the media industry to build new revenue streams in traditional media companies.
· What have you done to move your company into new markets and new revenue streams?
· Why did you do it? What were you trying to accomplish?
· Did you do it by acquisition, internal startup of some other means?
· How did you go about evaluating and checking how things are going along the way?
· In hindsight, what went right and what went wrong?
· What did you learn that you can use next time?
Co-CEO and President
Chief Growth Officer
Head of Partner Management, WarnerMedia Sales and Distribution
VP Strategy and Media Solutions
The Weather Company/IBM
Society - Digital Media & Entertainment